Ben Selvaratnam

Benedict Selvaratnam is the founder and owner of Freshfields Market, a premium grocery store located in Croydon, UK, that specializes in catering to the diverse needs of our demographic. With a strong focus on quality, we have built Freshfields Market around offering a curated range of fresh produce, herbs, spices, traditional Asian, Afro-Caribbean and Eastern European ingredients. Our mission is to combine an upscale shopping experience with competitive pricing, ensuring that the everyday shopper feels they are receiving high value while being able to access culturally relevant products. With a commitment to community engagement, we have initiated local partnerships, supports food banks, and have made Freshfields Market an integral part of the local community.